Who doesn’t love automation? Shopping carts and membership sites automate your sales and content delivery. Email autoresponders automate relationship building. And calendar apps automate your schedule, putting an end to the frustrating back and forth of setting appointments.
Not only does automation save you time, but it helps ensure quality and consistency as well. Just imagine how confusing it would be to your customers if you didn’t have a shopping cart, but instead sent them an invoice for every purchase, and each invoice was a different cost.
Now these might seem like over-the-top examples, but this is why automation tools exist—to keep everything running smoothly and as expected.
Can you automate everything? No. But you can implement this same level of efficiency and consistency by creating systems and workflows.
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What would happen if your project manager or executive VA were no longer able to work? Could you easily (and quickly) train someone else to take over? For too many small business owners, the answer to that question is a definitive NO.
When all the instructions for completing a task reside only in one person’s head, you’ve set yourself up for catastrophe. Sure, in the event that someone becomes ill or wins the lottery, you would probably recover, but how long would that take?
Rather than risk struggling with logins and procedures, make it a point to document every task in your business, from how you manage your email to how a new product is launched. That way, if your best VA decides to move on to another project, another team member can step in and cover for her.
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Seek Out More Efficient Systems
Just because grandma always kneaded her bread by hand doesn’t mean that’s still the best way to do things today. Now that new stand mixer takes all the work out of bread making, while still keeping the flavor in.
Where can you make your business more efficient, while still keeping the personality and brand your clients love and trust?
- A hosted help desk solution with “canned responses” to the most common questions. Click a button and answer in seconds instead of typing out a 3-paragraph response.
- Document templates ensure everything is formatted in a way that matches your brand, and will save you hours on every worksheet, resource guide, and even sales pages and blog posts.
- Duplicate your repeatable projects inside your project management system, change the dates and key details, and instead of spending 30 minutes assigning tasks to your team, you’ll spend 30 seconds.
It might also be time to upgrade your tools, if what you’re using is no longer as efficient as it could be. For example, if your autoresponder can’t move customers from one email funnel to another based on their behavior, you’re missing out on sales. Consider upgrading to Active Campaign, Ontraport or even Infusionsoft to make your sales process more automated.
Take a look at your business and the tasks you and your team perform every day. Where can you be more efficient? What tools would help you maximize your time? Making changes in these areas will add hours to your day, and greatly reduce your overwhelm and stress levels as well.
Let’s get to the root of what’s causing your overwhelm?
Overwhelm and stress are common ailments among entrepreneurs, and they’re often caused by a just a few issues:
- Lack of planning (and if you’re like a lot of us who just “fell into” your business, this might just be the case)
- Lack of systems (because when you grow organically—and fast—there’s no time to create systems)
- Lack of help (maybe you don’t trust others to do the job right, haven’t found the time or money to outsource, or simply don’t know who to turn to)
- Poor money management (in the feast or famine world of business, this is far more common than you might think)
Any of those sound familiar? If you’re not loving your business, and feeling chaotic and burned out, then I’m guessing you’re intimately acquainted with one or more of these trouble spots.
But here’s the biggest issue. Once you’re firmly rooted in them, it can feel almost impossible to escape. How can you outsource if you don’t have systems? How can you plan if you don’t have help? How can you have cash flow if you don’t have good planning?
This vicious cycle that can be overwhelming all by itself, and it’s the single biggest cause of small business failure.
Don’t let this happen to you. There’s a better way.
Join me for The Business Management With Excellence Course For Entrepreneurs, and together we’ll tackle these and other critical issues step-by-step, so you can finally gain control and put an end to the stress and burnout.
ADDITIONAL FREE RESOURCE [DOWNLOAD THE FREE BUSINESS GUIDE HERE]
I hope the information was beneficial for you and I would like to give you access to my Ultimate Business Guide that has been very useful to my clients. If you are a current business owner, some of the information may simply be review for you but if you are an aspiring entrepreneur – this information can be essential for setting up a solid foundation for success.
P.S. Feel free to forward this email to anyone you feel would benefit from this information.
If you have any questions or you would like some guidance with your business, please feel free to schedule a consultation or contact me directly at Tiffany@ModernHello.Com.
To Your Success,
Founder & CEO - The Modern Hello.